Amazon Studios Orders Up Six Original Pilots: Is This The New TV Landscape?
Once the six pilots are completed, they will be posted on Amazon Instant Video for Amazon customers to watch for free. Viewer feedback will help determine which series Amazon Studios should produce. Completed seasons will be exclusively available to Prime members through Prime Instant Video and LOVEFiLM in the UK for free.
"Since launching our original series development effort, we have received more than 2,000 series ideas from creators around the world with all different backgrounds, and we are extremely excited to begin production on our very first set of pilots," said Roy Price, Director of Amazon Studios. "The six comedy pilots will begin production shortly, and once they are complete, we plan to post the pilots on Amazon Instant Video for feedback. We want Amazon customers to help us decide which original series we should produce."
So, now that Amazon's shaping up to be a full-on force in the streaming video department, seeing YouTube's original content efforts makes a lot more sense. Welcome to the new media landscape.