AMD Intros Branded Desktop Memory

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News Posted: Mon, Nov 28 2011 3:32 PM
It’s a happy day for AMD loyalists. The company is partnering with Patriot Memory and VisionTek Products to offer AMD-branded memory modules.

AMD’s new lines of DIMMs are designed to make deciding which memory to use with your AMD- or Intel-based system simpler, and they also make it nice and easy to sell bundles of AMD products.

AMD’s memory modules are tested and validated by AMD at its labs, which is really nothing new for the chipmaker. “AMD has been supplying and validating memory for AMD Radeon™ graphics cards for several years,” said Matt Skynner, corporate vice president and general manager, AMD GPU Division. “Based on this experience, adding system memory to our product line was a clear opportunity for us.”

There are/will be three families of AMD desktop memory. On the mainstream, HTPC end of things is the Entertainment Edition family, which will come in 2GB or 4GB kits clocked at 1333MHz or 1600MHz. The next step up is the Performance Edition modules (2GB, 4GB, or 8GB at 1333MHz or 1600MHz), which are designed for--what else--performance. Enthusiasts will want to look at the Radeon Edition family, which will have 4GB or 8GB modules clocked at 2133MHz (if you go by the slide deck AMD provided, or 1866GHz if you go by the press release).

Click image for high res and better detail

According to the roadmap, the Entertainment Edition modules should already be available, and it looks like the Performance Edition modules should be coming within days. Look for the Radeon Edition DIMMs to land around February.

Buried somewhat the slide deck is System Edition memory. Details on these modules is TBD, but it appears as though they will be available as early as February and feature 2GB, 4GB, or 8GB kits at 1333MHz. There will also be SODIMMs available at the same sizes and speed, which is intriguing.

Pricing is not yet available, but a little sleuthing on the slide deck gives us some clues. AMD mentions that the 2GB 1333MHz Entertainment Edition module is $12.99 and a 2GB 1600MHz version is just a dollar more at $13.99

AMD-branded memory will be available at most of the usual retailers, including,, Fry’s, Memory Express, Micro Center, NCIX, Newegg, Tiger Direct, and VIP Computers (UK).
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This seems like it will be a good relationship for both AMD and Patriot. Patriot makes some solid memory and making the memory selection easy with AMD chips will be great for someone looking for a simple build.

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Ugghhh This makes no sense to me at all. OCZ exited the memory business because of lack of margins and to focus on SSD's.

Why do we need another player in the memory business Corsair, Crucial, Mushkin ect are doing a fabulous job.

I hope AMD has a plan because so far I see nothing of a roadmap to get them back competitive. Burning cash only.

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@ThunderBird it isn't exactly a new player. Patriot has been making memory for quite a while and will simply be branding memory they make for AMD who will be certifying it.

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LLeCompte replied on Mon, Nov 28 2011 9:52 PM

I think its a cool idea, even though im rocking some g skill ram.

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I'd see the point if AMD introduced 1600 and up, as reviews have shown that Llano benefits from faster rated memory, and it seems Bulldozer (I had to hold my tongue/fingers from not saying something bad about it) benefits from 1866 and up, but 1333?

I agree with Thunderbird, there are better uses for AMD's limited resources. Focus on a couple or a trio of things and excel, then cast the net wide when they actually have the cash.

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jonation replied on Tue, Nov 29 2011 11:07 AM

it might work out, however I would rather them focus on i dont know, CPUs so i'm not let down

CPU: e6400 @ 3.2 (H-50'd)
MB: MSI p6n
RAM: 4G adata
GPU: GTS-450 and 8800GTS for Physx
HDD: WD 500G Black
PSU: 620W Corsair  Mod.
Case: 900-2 with 7 cathodes and AP-15s
OS: W7 and Ubuntu

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AKwyn replied on Tue, Nov 29 2011 2:57 PM

So this is the AMD memory I've read a while back... So far it looks good and it's a good business proposition for both AMD and Patriot, the memory supplier supplying the memory. It's a nice way for Patriot to get some memory sticks out there and it's a nice way for AMD to guarantee that they have memory that'll work with their system.

With any luck, it should sell well when they first release it.


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Seems like the "SLI" memory of the past. its just extra bs in the end... 

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"Well, if these RAM modules will come out in Feb of next year, than I would imagine Piledriver *Trinity* will be ready around that time too. Would make sense for these AMD branded Ram and the new APU's to be bought together."

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tzaar0723 replied on Tue, Dec 6 2011 12:42 PM

This looks like a really good direction for AMD at this point.

The memory looks to be quality stuff, and if they can compete on price, it's yet another market for them to break into. :)

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shangbuqi replied on Wed, Apr 18 2012 9:12 AM

just return that hyper x. profit!


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LSanoy replied on Wed, Aug 1 2012 9:19 PM

good move though.
love patriot RAMs.

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