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Qualcomm's Mirasol Display Tech Ships In Kyobo E-reader

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News Posted: Mon, Nov 21 2011 11:23 PM
Wait, what? Mirasol? On a product? It's true! Qualcomm's fabeled display technology is finally being showcased on a shipping product, the Kyobo-branded e-reader. Unfortunately, it seems to be restricted to South Korea alone for the moment, but at least this serves as proof that Mirasol is more than just a figment of someone's imagination. It's designed specifically to be read and used outdoors, in bright sunlight, and the battery should last for "weeks" in typical usage.

The Kyobo e-Reader includes access to Kyobo's 90,000 ebook library, notably including early rights from Korean publisher Minumsa for the much-anticipated Steve Jobs' exclusive biography, a full one-month before any other Korean digital outlet.  Additionally, the device features: video lecture content exclusive to EBS, a leading Korea-based provider of educational material; content sharing through Korean social networking services; English language text-to-speech capabilities; and searchable content through the popular Diotek dictionary application.


"The Kyobo e-Reader brings the user a true book reading experience," said Mr. Seong-Ryong Kim, chief executive officer of Kyobo Book Centre. "With our diverse content and leading edge technology from Qualcomm, Kyobo Book Centre will provide a premium reading experience to our customers."

The Kyobo e-Reader features a 5.7" XGA format (1024 x 768 pixels) mirasol display (screen resolution of 223 ppi) and Qualcomm's 1.0 GHz Snapdragon™ S2 class processor.  Kyobo's custom application interface sits atop an Android 2.3 base.

Kyobo's e-Reader is now available for purchase at the full retail price of KRW349,000 (US$310).  Kyobo Platinum Book Club members can purchase the e-reader at a discounted price of KRW 299,000 (US$265). Kyobo's e-readers are available at bookstore locations across South Korea, including Kyobo's flagship Gwanghwamun-jum location in Seoul. 
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omegadraco replied on Tue, Nov 22 2011 12:45 PM

Very nice... it looks like e-ink is going to be going away in the next year or so.

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