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Will Apple Launch A Cloud Music Service Before Google?

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News Posted: Fri, Apr 22 2011 1:56 PM

According to Reuters, Apple is developing an online music storage service that will let iTunes customers store their songs on a remote server and access them from anywhere they have an Internet connection. As you may recall, Amazon launched a music locker service known as Cloud Player earlier this month. It didn't have any licensing agreements with music companies, and as a result, has faced threats of legal action.

At the time of the launch, Amazon claimed it didn't need licenses to offer its service. Not long ago however, Amazon was in talks with some labels in an attempt to reach agreements for a more sophisticated locker service.

Instead of following in Amazon's footsteps of asking for forgiveness later, Apple is taking a different approach and has already begun talks with major music labels. Although Apple hasn't signed any new licenses for the service, Reuters cites sources that claim "major music labels are hoping to secure deals before the service is launched."

Google is also said to be planning a music locker service, though it appears the company's efforts have stalled. Google was originally expected to launch a music service as part of its Android mobile operating system as far back as last December. Music industry executives have suggested that changes in Google's top management may be part of the reason for the delays.

Of course time will tell, but given all this, it appears Apple may in fact beat Google to launching an online music storage service.

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I would not be surprised if Apple launches the "iCloud" service lol. They have to compete with the likes of Amazon and many others.

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This is a cool idea, access your music from any device. I won't be using the apple version though.

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LBowen replied on Sun, Apr 24 2011 3:05 PM

So I assume you would be able to share your music with friends that have the same service?

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Good point! Or maybe someone will develop a program similar to mytunes where you can download from the cloud without permission???

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pjnissim replied on Sun, Apr 24 2011 7:48 PM

Apple may be positioning themselves to launch the service in the fall with the new os and iPhone. It seems like it would be a nice bow on what looks to be a pretty humble conference for apple. Im not quite sure how far apple has gotten with their cloud service, but they've been stewing over this project for a while

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Inspector replied on Sun, Apr 24 2011 10:19 PM

So i would think apple has a head start in this out of all of them?

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OSunday replied on Mon, Apr 25 2011 1:43 AM

This would just be the next step in completely controlling and locking consumer into apple products and a world full of aluminum brushed electronics, so it makes sense that "iCloud" will happen eventually, but I think they may beat Google to it and somehow integrate this with the next iteration of the iPhone and have it be a core feature in order to compete with all the ground Android has made in the Mobile Platform market recently

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Apple just signed warner music for a cloud based service. I'm guessing the icloud is going to be the real deal sooner rather than later.

http://www.engadget.com/2011/04/25/apple-signs-warner-music-to-its-cloud-based-music-service/

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HHGrrl replied on Mon, Apr 25 2011 9:55 PM

Since it seems like so many things are moving to the cloud, it would make sense to me if Apple launched a service such as this. What gets me is that Google appears to be stalled in this same area. Wonder what's holding things up and if they'll make up for lost time?

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