HP Introduces Five Low-End Point-And-Shoot Cameras, Three Camcorders

America's largest camera shown starts this week, and HP will be on-hand in order to showcase their latest additions to the photography world. In order to take on the likes of Canon and Nikon in the point and shoot sector, HP has launched five new handheld cameras and three camcorders, with the former being priced between $99 and $199.

These are obviously aimed at the lower-end, a market which is also pretty crowded in its own right. The "premium" HP CW450t and HP PW460t models feature a 2.7" and 3" (respectively) display, a newly designed touch-screen interface, 4x optical zoom and an SD/SDHC card slot. The CW450t is available in two colors – blue and merlot – and priced at $109, while the PW460t is available in pink and charcoal gray and priced at $149.

The V5061u and V5560u spruce up the company's camcorder line, both of which have 3" touch-panels, support for 1080p shooting and motion detection capabilities. The latter has a 5x optical zoom and a Li-Ion battery, while the former has a dual SD/SDHC card slot setup and the option to use AA batteries if the standard Li-Ion runs out. They'll be priced at $169 and $199, respectively.

Capture the moment – outstanding price, performance and style

• Ideal for on-the-go amateur photographers, the HP CW450 point-and-shoot digital camera features a 2.7-inch LCD display with 4X optical zoom. Slim and lightweight, it fits comfortably in the user’s hand. Available in black or red, it is priced at $99.⁽¹⁾
• With a lithium-ion battery making it slim enough to fit easily into a shirt pocket, the HP SW450 point-and-shoot digital camera features a 2.7-inch LCD display and 4X optical zoom. It comes in turquoise or red and is priced at $129.⁽¹⁾
• The HP PW550z point-and-shoot digital camera features 5X optical zoom and a wide-angle lens in addition to a 2.7-inch LCD display and lithium-ion battery. It is available in black or plum and priced at $149.⁽¹⁾
• The HP V1020h digital camcorder features 720p HD recording and a rechargeable lithium-ion battery, all packaged in a lightweight, slim design. It also includes a USB connector for easy video uploading to social networking and video sites via a notebook or desktop PC. The HP V1020h is priced at $109⁽¹⁾ and expected to be available this summer at select retailers.