Enjoy Your Ad-Free Gmail For Android While You Still Can

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News Posted: Mon, Sep 30 2013 11:02 AM
Gmail for Android has been ad-free up to this point, but it appears as though that’s changing. In an APK teardown of the latest version of Gmail for Android (4.6), Artem Russakovskii of the Android Police noted that there are chunks of code that point strongly to ads.

Gmail for Android 4.6
(click to enlarge)

One bit of code appears to allow users to save ads as messages, so if you see something you like, you can essentially save it to your inbox and chew on it later. If not, you can dismiss it. This feature would make sense if, for example, you get ads for sales at your favorite retail stores and want to pull up the promotion when you’re out shopping.

Gmail for Android save ads as messages
Save ads as messages, ad library (Credit: Android Police)

There is also a whole new library just for ads as well as eight classes of ad presentation and a little icon (an exclamation point within a circle) called ic_ad_info.png that will likely be displayed on ads, ostensibly to differentiate them.

Gmail for Android ad classes
Ad classes (Credit: Android Police)

Ads in your email service can certainly be annoying, but if it keeps Gmail free and functioning at a high level, it’s hard to complain too much. At the very least, it would seem that Google is implementing them in Gmail for Android with a lot of forethought instead of just ham-fistedly foisting them upon users.
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RWilliams replied on Mon, Sep 30 2013 12:11 PM

Doesn't bother me at all as long as the ads are not intrusive. I'd still quicker opt for a "Pro" ad-free version, though.

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ECouts replied on Mon, Sep 30 2013 3:55 PM

Aaaaaand hacking the app to remove ads.

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digitaldd replied on Mon, Sep 30 2013 5:02 PM

I find it more interesting in the using the regular android email app with a different email provider you can't attach certain file types. This has really annoyed me on several occasions. Work around was to use the browser on the phone to access the email account and attach the files that way, big PITA on a phone screen but its only an occasional annoyance.

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