BlackBerry CEO Thorsten Heins Predicts Tablets Will Be Pointless in 5 Years

rated by 0 users
This post has 4 Replies | 0 Followers

Top 10 Contributor
Posts 26,506
Points 1,197,025
Joined: Sep 2007
ForumsAdministrator
News Posted: Tue, Apr 30 2013 2:15 PM

In recent years, BlackBerry has had a rough time recovering the major success it once experienced in the mobile market, but it hasn't been afraid to try new things and see what sticks. Take the PlayBook, for example, the company's first tablet, released at a time when the market seemed to be exploding with them. Unfortunately for the company, its take on the tablet didn't fare too well, and many would call it an outright flop. Eventually, the company held a fire sale to get rid of all remaining stock.

It's a bit ironic, then, that BlackBerry's current CEO, Thorsten Heins, has totally discredited tablets in a recent Bloomberg interview. He states, in rather clear wording, "In five years I don’t think there’ll be a reason to have a tablet anymore". He goes on to state that it might be common to have a large touchscreen in your workspace, but as for a portable tablet, they're just not going to be a "good business model".

If BlackBerry releases a successor to the PlayBook in the future, these words are likely to taint the launch a little bit. If the company's CEO doesn't have confident in such products, why should consumers? They'll instead go to a vendor that does see a future with the devices.

Interestingly, Heins didn't go into any detail about why he feels this way. It could be that he feels smartphones are fine enough, but that doesn't remedy the fact that most people would prefer a larger screen when given the option. While a 7-inch "phablet" might be suitable for some, some would like them even larger - and I think we could all agree that a 10-inch smartphone would be bordering on extreme.

Until I purchased my first tablet, I didn't hold much confidence in their future either, but after having used one, I became addicted, and began to understand just how useful they can be. I don't use my tablets for gaming, but rather everything else - reading, Web-surfing - heck, a calculator, and so forth. They're extremely convenient for those uses, and I don't need to squint to read what's on the screen. I think I feel the opposite way Heins does - I do see a future for tablets.

What do you guys think?

  • | Post Points: 65
Top 150 Contributor
Posts 541
Points 4,525
Joined: Apr 2012
Location: Schertz, Texas
ajm531 replied on Tue, Apr 30 2013 2:33 PM

so i im going to reiterate your guys words in a mean way in referring to Mr. Heins ketchup statement about tablets. His statement: "In five years I don’t think there’ll be a reason to have a tablet anymore". My response: Says the guy with like one tablet on the market that flopped horribly and made no money whatsoever.

  • | Post Points: 5
Top 150 Contributor
Posts 541
Points 4,525
Joined: Apr 2012
Location: Schertz, Texas
ajm531 replied on Tue, Apr 30 2013 2:37 PM

Oh and to answer the actual question posted. Yes i love my tablets. Its so much different than a smartphone. If i wanna watch a movie its just not comfortable on a smartphone. I have the avengers 2 downloaded on my htc one x plus and a galaxy tab 2. if im on the go or even at home with a 22inch monitor i would rather watch on the tablet since its quick and convenient and still big enough to be enjoyable. and thats just one minor scenario off the top of my head

  • | Post Points: 5
Top 200 Contributor
Posts 358
Points 2,565
Joined: Sep 2011

His prediction is bold but in my opinion incorrect. First of all, his own company's foray into the tablet market was a failure. Second, tablets are useful for certain applications. But on the other hand, I also come from the camp that disagrees with the whole "mobile devices replacing pc's" argument. Phone's, phablets, tablets, laptops, and pc's all meet certain needs that may not necessarily be met by other hardware. In fact, these devices can compliment each other when used in the correct situation. I wouldn't want to game on a tablet, nor would I want to veg on the couch with a pc on my lap to surf the net or watch a movie.

  • | Post Points: 5
Top 150 Contributor
Posts 619
Points 5,260
Joined: Dec 2011

I like my asus vivotab, now that I have the kb attached. That said, I understand him and agree. We are already progressing faster and faster towards an instant share contents everywhere style. I expect planes, trains and automobiles will have screens that sync to your phone, having the phone be everything. Think padfone without ridiculous docking.

  • | Post Points: 5
Page 1 of 1 (5 items) | RSS