Items tagged with teenagers

The most surefire way to make teenagers disinterested in something is for their parents to adopt it, and it appears that Facebook is having just such a problem. Facebook has finally admitted that there has been a dip in teen usage--although the company hasn’t provided any numbers. This is a sharp turnaround from Facebook’s position on the matter in Q2, when CFO David Ebersman used the term “urban legend” to describe the assertions that teens aren’t as into Facebook as they used to be. Of course, for as fickle as kids can be and how quickly their interests shift, it’s... Read more...
Up to now, viewability of kids’ Facebook accounts was set by default to “Friends of Friends”; now, those aged 13-17 start out with their audience set to “Friends” by default. However, they can also make their posts public, and they can turn on “Follow” to let their posts show up in the Newsfeeds of people who aren’t necessarily their friends. Basically, Facebook wants to let the youngsters have a louder voice on the social network, and by “louder voice” we presume that to mean “greater opportunity for generating ad dollars”.... Read more...
This won't come as much of a revelation, but teens love to text. A lot. So much so, in fact, that texting is fast becoming the preferred method of communication, suggests a new study by Pew Internet. According to the study, American teens between the ages of 12 and 17 are more apt to text message their friends than they are to call, email, send an IM, talk on the phone, or chat through a social networking site. Hang out at a local high school (actually, don't do that, it's kind of creepy) and you'll discover that some 75 percent of teens now carry a cell phone. That's up from 45 percent in 2004,... Read more...