Items tagged with RF tracking

If you plan to do some skiing in Powder Mecca this year, otherwise known as Colorado, check out Vail Resorts clever new use of on-mountain RF tracking technology dubbed "EpicMix." It turns an RF-enabled lift ticket into a combination of ski-run tracker and a homegrown version of Foursquare. It will also be available in Tahoe at Heavenly. Vail has been using RF-enabled lift tickets for a few years now -- so skiers can tuck their passes somewhere in their coats where they won't flap around, and lift operators can still scan the ticket. This year, the company will use that RF technology to monitor... Read more...
Seasoned web users are well aware that the websites you visit and the search engine queries you employ are monitored and analyzed in a general sort of a way to allow web companies to sell advertising targeted to specific subsets of people. Casual users are often surprised and unnerved at the amount and type of information that is gathered about them on the web, and caution about the downstream effects of having the information available is growing. Numerous legislators are looking into regulating the amount and type of information that can be collected, and whether or not any information should... Read more...