Items tagged with (NASDAQ:AAPL)

It’s long been said that Apple’s efforts to tackle “the cloud” have often come up short. Apple has seemingly struggled to get a firm grip on cloud data starting with iTools, which subsequently morphed into .Mac, MobileMe, and to its current incarnation as iCloud. In the past, Apple has rented server capacity from various vendors -- such as Amazon and Microsoft -- to support its cloud services like iCloud. In addition, Apple has taken the easy (but not always efficient) approach of using off-the-shelf hardware like Cisco switches and HP servers in its growing army of data centers. However, Apple... Read more...
Apple boss Tim Cook made a surprise appearance at an orientation session for winners of his company's WWDC Scholarship Program. While at the event, he took selfies with students and talked about a number of subjects, including one that's been a point of focus several major technology companies during the past year -- diversity.When asked why Apple needed to put more effort in ensuring its workforce is a diverse one, Cook got straight to the point."It's the future of our company," Cook said. "I view these people that I talk to today as the future generations of the company, and they will either... Read more...
Pre-orders for the Apple Watch opened on April 10, and started shipping to customers on April 24. Unlike previous Apple product launches, the Apple Watch was not available in-stores on launch day; not even for customers that wanted to order online and pickup the device in store. Couple that with extremely short supplies at launch, customers that didn’t pre-order their Apple Watches early enough on the morning of April 10 had to wait weeks to receive their expensive wearables. However, the limited availability of the Apple Watch is scheduled to ease up a bit later this month. Apple reported this... Read more...
Apple chief Tim Cook came out swinging during EPIC's Champions of Freedom event in Washington where he was being honored for corporate leadership. His remotely beamed acceptance speech talked about privacy and security, and without calling out other big tech firms by name, he took shots at companies and competitors like Facebook and Google. "I’m speaking to you from Silicon Valley, where some of the most prominent and successful companies have built their businesses by lulling their customers into complacency about their personal information," said Cook. "They’re gobbling up everything they can... Read more...
You know that feeling opponents would get when Michael Jordan used to step on the basketball court? We imagine that's what streaming services like Spotify and Rhapsody are feeling right about now as news spreads that Apple's about to become a direct competitor. Having built up iTunes into what it is today, Apple shouldn't have much trouble rolling out a streaming service that's capable of competing with established players. After all, iTunes is where most music is sold these days, and that's been true for very long time now. So even though Apple is late to the party, it... Read more...
Leave it to Apple to write off what many see as a bug or a decrease in functionality as a “feature.” Maybe it’s part of the reality distortion field (RDF) that we briefly mentioned yesterday, but Apple is definitely stretching things quite a bit this time around. When the Apple Watch first started arriving at customer doorsteps, users were able to obtain accurate and consistent heart rate readings. In fact, the Apple Watch was shockingly consistent, delivering readings every 10 minutes. However, following the release of the Apple Watch 1.0.1 update, customers began to notice that the readings were... Read more...
Distracted driving is a growing and dangerous problem that's receiving more awareness these days, and while smartphones top of the list of things that divert people's attention from the road, wearable devices can be just as risky. They're certainly subject to the same fines -- just ask Jeffery Macesin, a Canadian Apple Watch owner who received a $120 ticket and four points on his license for using his wearable while driving. Call me a curmudgeon, but I have no sympathy for Macesin, especially since he sees nothing wrong with what he was doing. Macesin said he was surprised to be pulled over and... Read more...
One of the main advantages brick-and-mortar stores have been able to maintain in the online shopping era is instant gratification. Whereas you can waltz into a store and leave with the desired item in-hand, online shoppers typically have to wait at least a few days after purchasing a product, though that's changing. In addition to Amazon waiving its $5.99 same-day delivery fee to Prime members who live in the 14 markets it serves, Apple has begun offering same-day delivery in the San Francisco Bay Area for certain products through its Apple Store app.There's a wide range of estimated delivery times... Read more...
The mobile payment wars are heating up. On one side is Google, which is expected to make an announcement today or tomorrow at its annual Google I/O convention. And on the other side Apple, which is reportedly getting ready to provide details about changes coming to its Apple Pay mobile service, one of which will be a new rewards program.According to The New York Times and the "two people briefed on the product" that it spoke with, Apple will unveil its rewards program during its Worldwide Developers Conference (WWDC) next month. Details are sparse -- all the sources were willing to say about it... Read more...
Where’s there’s smoke, there’s fire. And with regards to Force Touch on Apple’s upcoming iPhone 6/iPhone 6 Plus refresh, you might as well label it a 4-alarm fire. The Wall Street Journal kicked off the festivities in early March, proclaiming that Force Touch would arrive on the iPhone 6S and iPhone 6S Plus. KGI Securities analyst Ming-Chi Kuo, who tends to get these types of things right more than wrong, added further confirmation earlier this month. Now, 9to5Mac, a publication that has a pretty solid track record when it comes to Apple leaks (look no further than the site almost completely nailing... Read more...
Apple design guru Jony Ive has just received a big promotion from his boss, CEO Tim Cook. Following a management shakeup a few years back that saw the ouster of Steve Jobs’ shadow, Scott Forstall, Ive took over the reigns as Apple’s Senior Vice President of Design. Now, however, Ive has been given the newly-created position of Chief Design Officer. Even though Ive has a new title, Cook explained in a company memo that he will “remain responsible for all of our design, focusing entirely on current design projects, new ideas and future initiatives.”Sir Jony Ive Beginning July 1, Ive’s day-to-day... Read more...
Gold is best, right? It's certainly the most expensive in Apple's wearable lineup. The cost of an Apple Watch Edition with 18-Karat gold ranges anywhere from $10,000 to $17,000 plus another $1,500 if you want to add an AppleCare+ warranty. While we don't typically pay much attention to packaging, you'd think that spending five figures on a first generation wearable would warrant a better container than the one that comes with a $349 Apple Watch Sport, and you'd be right. Well, kind of.Now that gold Apple Watches have begun shipping to non-celebrities, pictures are popping up online of what they... Read more...
Just this past Tuesday, Apple updated two if its high-end PC product lines: the 15-inch MacBook Pro and the 27-inch 5K Retina iMac. The developments surrounding the 5K iMac were perhaps the most interesting, as Apple lopped off $500 off the price of entry for the base model, taking it to a respectable $1,999 (with slightly reduced specs). The ranging-topping model saw its price fall by $200 to $2,299. Now just mere days after Apple made its big price cuts, Best Buy is coming along with an additional price cut of its own. The range-topping model that we mentioned has be reduced to just $2,099 over... Read more...
Do you remember that 80s flick Cocoon, where senior citizens received new leases on life (along with youthful exuberance) by taking a dip in a pool that was occupied by alien lifeforms? Well, Apple looks to have its own fountain of youth for older iOS devices in the form of iOS 9. As we reported earlier this year, Apple is looking to hold the line when it comes to adding a wealth of new features to the next version of iOS. Instead, Apple is working overtime to squash existing bugs and make iOS 9 its most stable release ever at launch. To use a past example from Cupertino, the move from iOS 8 to... Read more...
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