Women Prefer Tech Over Diamonds

Reuters reports that market researcher TRU conducted a survey of 1,400 women aged 15 to 49 and found that women, when given the option, choose tech gadgets over traditional luxury items, such as jewelry.

"The study found 77 percent of women surveyed would prefer a new plasma television to a diamond solitaire necklace and 56 percent would opt for a new plasma TV over a weekend vacation in Florida.

Even shoes lost out. The study found 86 percent would prefer a new digital video camera to a pair of designer shoes."

So guys, the next time you can't decide what to give your significant other, try looking around your favorite electronics store. I don't know about the rest of you, but this is great news because I know a lot more about electronics than I do about jewelry or fashionable accessories.

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