Sony BMG Confirms Silly Set-Up for DRM-free D/Ls

Sony BMG Confirms Silly Set-Up for DRM-free D/Ls

Sony has confirmed what was rumored last week: DRM-free downloads are coming.  The silly part is you have to go to a retail brick-and-mortar store first.

The No. 2 record company after Universal Music will sell plastic cards, called Platinum MusicPass, for individual albums for a suggested price of $12.99. Buyers enter a code from the card at new Sony BMG site MusicPass.com to download that card's album.

Best Buy, Target and Fred's stores will be first to sell them. By Jan. 31, they'll be in Winn-Dixie, Coconuts, FYE, Spec's and Wherehouse. Like gift cards, MusicPass cards are activated at the store.

Sony BMG initially will offer cards for 37 albums by performers including Alicia Keys, Avril Lavigne, Bruce Springsteen, Chris Brown, Carrie Underwood, Daughtry, Jennifer Lopez and Santana.

This is such a great idea (insert sarcasm here).  I mean, you drive to the store, get a card, go back home, and can use only MusicPass.  Wow.  And you can only choose from 37 albums.  Wow again.

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Yeah, good idea SonyBMG...I swear, it's almost as if they are saying "Pirate the stuff...it's much easier!!" Who in the hell wants to drive to the store, purchase a card, and then download the album? If you make a trip to Best Buy just go ahead and buy the disc and rip it to your HDD. Sometimes I would just like to call up the president of these companies and just ask "WTF were you guys thinking...oh that's right, you weren't!"

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Lol, yeah. I'll bet that's what they're getting at. And if you called up the president he'd probably say, "I really don't know."

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it'll appeal to people wandering aimlessly about the cd aisles not being able to find a cd containing enough good songs to buy the whole thing...... like... me

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HA! if you are shopping for cd's at Winn-Dixie or Fred's...you need your head checked! lol.

Not sure what Fred's is but here in Savannah, GA- Fred's is a "dollar store", kinda like a closeout store for those who don't know what a dollar store is.

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From the article, it sounds like the card you purchase would specify which album it is for, which seems ridiculous. What you said would actually be reasonable, like a gift card, but that doesn't seem to be the case.

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They will be used as cheap gifts for b-days and holidays just like gift-cards are. Or at least that's what Sony are hoping.

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Or, you could buy a CD, rip it, and still have a physical backup...

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