Mobile users have responded positively to the idea of taking, sending, and receiving photos and videos that are viewable for a short period of time before they're gone forever. Such is the idea behind Snapchat
, a mobile app for iPhone and Android users that touts being able to "share a moment" up to 10 times faster than MMS. It's become such a popular tool
that Snapchat users are now sending more than 150 million images each day.
That's according to Snapchat CEO Evan Spiegel, who made the claim at the Dive Into Mobile conference in New York City. To put that number into perspective, Instagram
users snap and share 40 million images per day, or about 110 million less than Shapchat.
Snapchat's appeal is that images and videos self-destruct (there are ways around this) after a specified period of time between 1 and 10 seconds. As such, it's become a popular tool for "sexting," since users can take sultry photos and not worry about their naughty bits ending up on the Internet (again, there are ways around this, so use responsibly folks). Spiegel acknowledged that "it's possible" some people are using Snapchat to send explicit photos, but maintains it's probably the exception to the rule.
"I don't think it's a great tool for sexting. We notify you about screenshots. It's not a great way to send inappropriate content," Spiegel said, according to VentureBeat
He also claims that traffic slows down starting at around 11PM, another reason why he thinks sexting isn't a primary use of his app.