Samsung Smartphones Trump iPhone Devices in Customer Satisfaction Study - HotHardware
Samsung Smartphones Trump iPhone Devices in Customer Satisfaction Study

Samsung Smartphones Trump iPhone Devices in Customer Satisfaction Study

Apple's latest iPhone models were beat out by a pair of Samsung Galaxy devices in a new smartphone brand study released today by the American Customer Satisfaction Index (ACSI). The 2013 study provides satisfaction benchmarks for 10 of the past year's best-selling smartphone models in the U.S. and rates them on a scale of 0-100, with higher scores representing higher levels of satisfaction.

Samsung's Galaxy S III and Galaxy Note II both took top honors by scoring 84 on the 100-point scale, beating Apple's iPhone 5 and iPhone 4S, both of which scored 82. The iPhone 4 scored 81. Curiously missing from the benchmark chart is Samsung's Galaxy S4, but that's because the study was fielded just prior to its launch, ACSI says.

Samsung Galaxy Note II

"Not only does Samsung edge ahead of all iPhones, Apple customers themselves don’t see much difference between the iPhone 4, 4S or 5," says ACSI Director David VanAmburg. "The latest earnings report from Apple was better than expected, but the name of the game for Apple has always been innovation. Samsung, on the other hand, shows a strong upward ACSI trend from the Galaxy S II to the Galaxy S III. If the S4 performs as well—or even better—in the eyes of customers, Samsung could threaten Apple’s dominance in overall customer satisfaction."

The rest of the chart is fleshed out by the Motorola Droid Razr Maxx HD (80), Samsung Galaxy S II (78), Motorola Droid Razr (77), BlackBerry Curve (67), and BlackBerry Bold (64).
0
+ -

My wife got a Samsung Phone not long ago. It works well and she's happy with it too.

I like it's form and function and the speed is OK too.

I decided on an HTC One because of it's camera and low price. (have to work on a really low budget) I ordered it today. Hope it works out for me, we'll see.

0
+ -

I can't see myself ever buying anything but Samsung after I bought the one of the first galaxy S phones. All personal preference though. Neil I have heard so many good things about the HTC One. My big issues is just after buying a HTC Sensation for Tmobile and being very disappointed in it that I don't trust the company anymore. I like Sense better than Touchwiz but with rooting capabilities its not enough to switch over IMO.

0
+ -

Honestly I could never find myself interested in Droid phones. I prefer Apple's iOS. When it comes to computers though, PC is the way for me.

0
+ -

Pretty limited study IMO.

Login or Register to Comment
Post a Comment
Username:   Password: