Power Matters Alliance Picks Up Support From BlackBerry, TI, And NEC
The Power Matters Alliance has just announced some serious growth, expanding 50% in just 30 days. It's an ecosystem and standard for wireless power, and while AT&T, Starbucks and Otterbox were already on board, the new list includes support from BlackBerry, NEC, Texas Instruments, ZTE, and dozens more. PMA was founded by Powermat Technologies and Procter & Gamble in 2012; Google's Chief Internet Evangelist, Vint Cerf , is its Honorary Chairman, and its board includes representatives from AT&T, Duracell, Starbucks and the US Government's Energy Star and Federal Communications Commission (both in non-voting capacity). The PMA's efforts to set a global standard for smart and environmental wireless power operates under the IEEE Standards Association (IEEE-SA) Industry Connections program – and PMA members are working to create a real-world ecosystem of wireless power based on the PMA standard.
Only time will tell if this one (or a rival) ends up winning out, but for now, it's safe to say that the wireless power competition is surely heating up.