So look, Microsoft's Zune HD
looks promising. Really promising, even.
But promising enough that it shouldn't give the general population any
other choices in the Zune range? That's evidently the case, as news has
surfaced asserting that Microsoft is planning to kill off its entire
save for the forthcoming Zune HD.
At first take, this seems like a really odd decision. The Zune HD is
great for high-end users who will appreciate an OLED display and a
premium design, but what about lower-end users who just need a basic
music player but would love to give Microsoft $14.99 per month in order
to have access to the Zune Pass music subscription service?
Even Apple, a company notorious for giving users fewer options and
forcing them to "take it or leave it," has a whole line of iPods, from
the inexpensive Shuffle all the way up to the App Store-friendly iPod
touch. Without question, there's an iPod available for pretty much any
media lover, and we're a bit baffled by Microsoft's decision to follow
the "my way or the highway" approach. We're hearing that the current
Zune models (as in, all of them) are discontinued, leaving the Zune 8,
Zune 16, Zune 80 and Zune 120 on the bargain racks while supplies last.
So, do you think this strategy will work out for the software giant in
the long run? Do you think they'll simply introduce smaller versions of
the Zune HD to cater for the low-end consumers? Considering that
Microsoft's Windows XP is the dominant OS on the lowest end notebooks
available (that would be the netbook group), we find it amazingly hard to
believe that the company would shun such a huge potential market.