John Lennon Re-"Imagined" Pitching the OLPC - HotHardware
John Lennon Re-"Imagined" Pitching the OLPC

John Lennon Re-"Imagined" Pitching the OLPC

On December 8th, 1980, Mark David Chapman murdered John Lennon. But with the approval of his widow Yoko Ono, Lennon lives on again, sort of, in a One Laptop Per Child ad pitching the organization's XO-1 laptop.

The OLPC program, the brainchild of Nicholas Negroponte, is been about getting laptops into the hands of underprivileged children around the world. In the digitally produced ad, Lennon is portrayed as saying:

"Imagine every child no matter where in the world they were could access a universe of knowledge. They would have a chance to learn, to dream, to achieve anything they want. I tried to do it through my music, but now you can do it in a very different way. You can give a child a laptop and more than imagine, you can change the world."

The OLPC's second annual "Give One, Get One" campaign, in which you pay for one XO-1 laptop for yourself and one for a child in a developing nation, is currently in progress and runs through Dec. 31st. If you prefer, you can simply donate a laptop for a child, without paying for one for yourself.

The commercial went live on Christmas eve, and can be viewed below:


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As someone who hates Yoko Ono, but loves the OLPC program... How am I supposed to react to this?

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Ehhh... I think Yoko gets a bad rap most times. I mean I don't appreciate the woman's attempts at whatever it is she's doing when she's trying to sing but the whole "Yoko broke up the Beatles" thing just gets tired after a while. Philanthropy is good, when targeted properly and real people benefit. This is one of those times and I think the man himself would be proud to be associated with the OLPC program.

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