Ever wanted to stay in a Hard Rock Hotel? Holding off just got a touch
more difficult. Starting this week, guests who visit one of the
company's many hotel locations will receive a complimentary playlist of
tunes to accompany their stay, giving them a piece of Hard Rock to take
back to the real world once the joy ride is over.
The program, which is aptly called 'The Sound of Your Stay,' is
available at all of the company's hotel locations. It was designed in
collaboration with BMF Media Group, and it works like this. Upon
check-in, guests will receive a pass to download ten free, specially
selected songs on iTunes
. Users will get to pick from three playlists:
SUN, which has songs that mesh well with the company's water-front
locations; PLAYERS, which goes great if you're a gambler; and CITY,
which should feature street vibes perfect for those who enjoy burning
fuel for hours in an attempt to locate a free parking spot.
Of note, the three playlists will be renewed every six months, which
enables frequent guests to hear new tracks on their next visit.
Tempting, isn't it?