Google Plans Amazon Prime Competitor, “Google Shopping Express”
TechCrunch reports that according to its sources, Google Shopping Express would beat Amazon Prime on the cost of the service to the tune of about $10-$15 a month, and the service would ensure same-day delivery from physical retail locations such as Walmart and Target.
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Such a paradigm is a win-win for Google and those retailers. Google needs a way to crack the retail business in a meaningful way, and short of going full-on Amazon or eBay, this is the best way to do that. For brick-and-mortar retailers, this arrangement offers a vector for keeping pace with online retailers while bolstering their own online offerings.
For consumers, the notion of enjoying same-day shipping is a dream that may be coming very true very soon.