If there’s anything Americans like being, it’s the world’s largest of something, which is why today’s news that the U.S. is no longer the world’s largest smartphone
market is sure to grind a few people’s gears.
According to Strategy Analytics, in Q3 2011, China
shipped 23.9 million smartphones, while the U.S. shipped 23.3 million during the same time period. This marks the first time that China shipped more smartphones in a quarter the the U.S.
More notable was China’s impressive quarter-over-quarter growth in this area of 57.5%, compared to the U.S.’s -7.4% growth. Another interesting item to note from the research was that in the U.S., HTC and Apple accounted for 24% and 20.6%, respectively, of the smartphone market. However, in China, the two largest companies in terms of market share are Nokia (28.5%) and Samsung (17.6%). ZTE, a Chinese manufacturer, also appears to be on the rise in that country.
Maybe all that “we’re focusing on developing markets” stuff some manufacturers keep proclaiming is a smart move. When we're talking about growth potential, note well that although China and the U.S. posted similar numbers (between 23 and 24 million units), the population of the U.S. is just over 300 million, while China's is over 1.3 billion.