Cellular Price War Erupts Over Unlimited Plans
Verizon Wireless introduced an unlimited calling plan for $99.99 a month on Tuesday, a move that was quickly matched by AT&T Mobility and T-Mobile USA and weighed down stock prices for all U.S. mobile carriers.
Verizon Wireless was apparently the first major carrier to make an "unlimited" plan available nationwide with no domestic roaming or long-distance fees. Its announcement was all but five hours old when AT&T announced its own unlimited plan.
Three hours later, T-Mobile followed suit, saying it would introduce a $99.99 plan on Thursday. Unlike the Verizon Wireless and AT&T plans, T-Mobile's includes unlimited text and picture messaging, which costs $14.99 per month when added to other T-Mobile plans.
How much upsell will they get from this? Not much, according to investors, who sent all 3 stocks down in today's trading.
Comments
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Ha! Their stocks went down? That's because $100 is still absurd for what you get. |
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hmmmm, what could be coming soon.....perhaps 3.5g or 4g? i think that would be the only reason they would do this. but then again, i'm not a big investor. |
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it is always interesting to see how quickly big companies follow each other once something innovative comes out... T-Mobile and AT&T psh |
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Well they got to be competative some way and its better to do something than to wait in the wings. |
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Does anyone here plan on buying this unlimited calling? I have verizon wireless and love it |
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My wife and I asked about this last night when we were in Verizon (fixing to be a proud new owner of a Voyager!!!!) and the lady said for two lines to have unlimited everything would be right over $200!!! That is insane IMO! |
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You can add Sprint to the list as well. They are considering a $60 Flat Rate unlimited plan. Not that Sprint is a good carrier with their recent problems, but with added competition comes lower prices for us all from all the carriers trying to beat the other. Just give it some time as this could force AT&T, T-Mobile and Verizon to lower their prices as well. :) I say "It's about time, Let the Price Wars begin!" NEW YORK - No. 3 U.S. mobile service provider Sprint Nextel Corp is expected to offer flat-rate calling plans at up to a 40 percent discount to its rivals, hurtling the industry into a price war, analysts said on Wednesday. The two largest U.S. mobile service providers, Verizon Wireless and AT&T Inc., on Tuesday unveiled $99.99-a-month plans for unlimited calls. T-Mobile USA went a step further by including text messaging in that price. Sprint has yet to respond, but analysts say it could be considering an unlimited calling plan for as low as $60 a month in a bid to stem customer defections. That could force AT&T and Verizon Wireless, a venture of Verizon Communications and Vodafone Group, to cut their prices or face losing customers. |
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