HBO,Time Warner's cable TV channel, is launching a service allowing subscribers to download and watch HBO content like the Sopranos and Sex in the City on their computers and various mobile devices. It will be offered as a free add-on to their existing subscribers to HBO and HBO on Demand.
Targeted at younger subscribers and travelers who watch TV shows and movies on laptops, HBO on Broadband will offer 600 titles each month, with 400 of those available at any time, as well as a live stream of the main HBO channel.
HBO on Broadband will also suggest titles based on viewing habits. Programming will be available for at least a month, but will be erased from users' libraries at its expiration date.
The application can be programmed for up to five users and downloaded to five devices that use Microsoft XP or newer operating systems. An Apple version is in the works.
The service will first be made available only in parts of Wisconsin, starting tomorrow; HBO was unsure when the service would be available to all their customers nationally.