Microsoft's "TouchWins" Program Offers Resellers Kickbacks for Selling Select Windows 8 Devices
"The whole idea is to provide incentives for the commercial channel for featured devices and tablets, PCs and tablets, and through this program we will provide incentives directly to authorized distributors, as well as reseller partners, who sell featured PCs and tablets that have Windows Pro and are touch-enabled," Tami Reller, CFO of Microsoft's Windows division, said during a keynote at the company's Worldwide Partner Conference (WPC), according to ComputerWorld.
Microsoft later likened the program to "pouring gasoline on the touch fire," or so it hopes. Spreading the love around, qualifying devices come from nine different OEMs, including Acer, Asus, Dell, Fujitsu, HP, Lenovo, Samsung, Sony, and Toshiba. Acer alone had three different devices make the list, including its Aspire S7 Ultrabook, 10.1-inch Iconia W5 tablet, and 11.6-inch Iconia @7 tablet