As the decade winds down, it's fun to look back and think just how
different our world is now compared to this time in 1999. One of the
easiest ways to see just how drastic the chances have been is to look
, which just put out some rather staggering fun facts. Without
a doubt, the company's own hardware device (the Kindle
) was its most
popular gift, and just ten years ago e-reading
devices were but a pipe
dream in some back corner lab that probably wasn't even being taken
The Kindle became the company's most gifted item ever (yes, ever!) this
Christmas, and what's crazy is that we have another stat that just
might be even more impressive. On December 25th, for the first time
ever, customers purchased more Kindle Books than physical books. In
other words, more digital book copies were sold than actual paper
books. It's sort of hard to wrap your mind around just how crazy that
is. Ten years ago, paper books were the only books; today, just a
decade later, they're already being seriously rivaled by an electronic
alternative that still hasn't hit its stride. My, how the times are a
Meanwhile, the Barnes & Noble Nook was seeing a raft of complaints
filed by angry users who received their reader on Christmas day. The
actual book store was down for the bulk of the day, and while items
could be purchased, many found it difficult or impossible to transfer
those purchases onto their device. Still, just the fact that masses of
people were eager to buy electronic books is a clear signal that
something is seriously changing in our world.
Among the other incredible facts is this gem: On
Amazon's peak day, Dec. 14, 2009, customers ordered over 9.5 million
items worldwide, which is a record-breaking 110 items per second. Just
take a step back and think about how many individuals order online now
versus in-store. It's kind of baffling. Amazon also shipped items to
over 178 countries this holiday season, with the most remote going to Atqasuk,
Alaska. On its peak day this holiday season, Amazon's shipping centers
mailed out over 7 million units, with more than 99% of them arriving on
time. In what has to be one of the closest cuts ever, a Seattle
customer ordered a Kindle on Christmas Eve at 1:43PM, and just over
three hours later it was in his/her hands. Here's a few more fun facts
that prove just how digital the world we live in has become--and oh
yeah, Happy Holidays!
Amazon Worldwide 2009 Holiday Facts (includes www.amazon.com,
Amazon shipped to over 178 countries.
One of our most remote shipments contained the EMU
Australia Toddler Boot and was delivered to Atqasuk, Alaska.
On the peak day this season, Amazon's worldwide fulfillment network
shipped over 7 million units.
Amazon shipped over 200,000 units to APO/FPO addresses.
Amazon shipped more than 99 percent of orders in time to meet holiday
Amazon.com 2009 Holiday Facts (www.amazon.com
Amazon customers purchased enough fruit cake to equal the weight of a
1967 Volkswagen Bug.
Amazon customers bought enough gingerbread house kits that if stacked
on top of each other would be as tall as the Sears Tower.
If all the computers customers purchased this holiday were stacked one
on top of the other, they would be more than twice as high as Mt.
Amazon customers bought over 50 times more Light Therapy devices this
holiday season than there are sunny days in Seattle the entire year.
For the holiday time period alone, Amazon customers purchased enough
shoot-and-share camcorders to supply 50 years' worth of non-stop
Amazon customers bought enough Levi's jeans to clothe everyone at the
opening ceremony of the 2010 Olympics in Vancouver.
Amazon customers purchased so many Blu-ray disc players that if you
lined them up side to side, they would stretch for more than 27 miles.
During the 2009 holiday season, Amazon customers bought enough 8 GB
iPod touches to play 442 years of continuous music.
In 2009, Amazon customers purchased enough heart rate monitor watches
to put one on the wrist of everyone who finished the New York City
marathons in 2008 and 2009.
Amazon customers purchased enough Frustration-Free Package items to
eliminate over 32,000 pounds of frustrating plastic materials, such as
The last One-Day Prime order that was delivered in time for Christmas,
was placed on Dec. 23 at 9:17 p.m. Pacific and shipped to Boca Raton,
Florida for delivery on Dec. 24. The item was a pair of Yellow Gold
8-8.5mm Freshwater Cultured Pearl Stud Earrings.
The last Local Express Delivery order that was delivered in time for
Christmas, was placed by a Prime member and went to Seattle. It was a
Kindle that was ordered at 1:43 p.m. on Christmas Eve and delivered at
4:57 p.m. that evening.
Amazon.com's Hot Holiday Bestsellers (Nov. 15 through Dec. 19, based on
Electronics: Kindle Wireless Reading Device; Apple iPod touch 8 GB;
and Garmin nuvi 260W 4.3-inch GPS
Toys: Scrabble Slam Cards; The Settlers of Catan; and Scene It?
Twilight Deluxe Edition
Video Games and Hardware: Wii Fit Plus with Balance Board; New Super
Mario Bros; and Call of Duty: Modern Warfare 2
Sports & Outdoors: Razor A Kick Scooter; Victorinox Swiss Army
Champion Plus Pocket Knife; and P90X Extreme Home Fitness Workout
DVD: "Harry Potter and the Half-Blood Prince;" "Star Trek;" and "Up"
Books: "Going Rogue" by Sarah Palin; "The Lost Symbol" by Dan Brown;
and "The Help" by Kathryn Stockett
Music: "I Dreamed A Dream" by Susan Boyle; "My Christmas" by Andrea
Bocelli; and "Crazy Love" by Michael Bublé
Jewelry: Sterling Silver Marcasite & Garnet Glass Heart Pendant; 10k
White Gold Diamond 3-Stone Heart Pendant; and 18k White Gold Round
Diamond 4-Prong Stud Earrings
Watches: Casio Men's Waveceptor Atomic Dual-Time Watch; Invicta Men's
II Collection Chronograph Stainless Steel Blue Dial Watch; and Timex
Kids' Camouflage Stretch Band Watch
Beauty: Sephora Brand Color Play Palette II; Santa's Lump of Coal
Christmas Soap; and Sephora Brand Ultimate Blockbuster
Home & Garden: Keurig My K-Cup Reusable Coffee Filter; Vinturi
Essential Wine Aerator; and Oster Electric Wine-Bottle Opener
Clothing & Accessories: The Mountain Three Wolf Moon Short Sleeve Tee;
Levi's Men's 550 Relaxed Fit Jean; and Levi's Men's 501 Jean
Shoes and Handbags (Amazon.com and Endless.com): Steve Madden Women's
Bonanza Tall Shafted Flat Boot; Hunter Original Tall Welly Boot; and
EMU Australia Women's Hip Boot
Health & Personal Care: Omron HJ-112 Digital Pocket Pedometer; Philips
Sonicare Essence 5300 Power Toothbrush; and Farouk CHI 1 Inch Ceramic
Flat Hairstyling Iron
Gourmet Food: Bon Appetit Gift Basket; Grand Ghirardelli Chocolate
Gift Basket; and 50's Decade Box Gift Basket
Home Improvement: Black & Decker MSW100 Ready Wrench; Bosch Laser
Distance Measuring Device; and Joby Gorillatorch Adjustable and
Flexible Tripod Flashlight
Automotive Parts & Accessories: Wagan 12V Heated Seat Cushion; 3M
Headlight Lens Restoration System; and Autel MaxiScan MS300 CAN OBD-II
Baby: Baby Einstein Takealong Tunes; Vulli Sophie the Giraffe Teether;
and Baby Einstein Bendy Ball
Software: Microsoft Office Home and Student 2007; Adobe Photoshop
Elements 8; and Microsoft Office 2008 for Mac Home & Student Edition
Grocery: Coffee People Donut Shop K-Cups for Keurig Brewers; Coffee
People K-Cup Santa's Buzz; and Vita Coco 100% Pure Coconut Water
Wireless: Nokia 5800 XpressMusic Unlocked Phone; Plantronics 510
Bluetooth Headset; and BlackBerry Bold 9700 Phone (AT&T)