Amazon's Exclusive Grab Of Fringe And The West Wing Could Foreshadow Online TV Fragmention
The deal between Warner Bros. and Amazon also brings the shows to Kindle Fire users, and presumably, the next-gen Kindle Fire will also take advantage... whenever that arrives to rival the Nexus 7. Here's the word straight from Amazon:
"Both Fringe and The West Wing will be available exclusively on Prime Instant Video for the summer, giving Prime members and Kindle Fire customers exclusive access to favorite titles that have been previously unavailable. Prime Instant Video includes more than 18,000 movies and TV episodes available for Prime members to instantly stream and enjoy at no additional cost. To start watching Prime Instant Video now, visit www.amazon.com/PIV. Customers who are not Prime members can enjoy a free one month trial of Prime and all Kindle Fire customers enjoy a free month of Prime right out of the box. Prime customers can access Prime Instant Video on Kindle Fire or any of the hundreds of compatible Amazon Instant Video devices, including the Roku, Xbox 360 and PlayStation 3 gaming console. For a list of compatible Amazon Instant Video devices visit here."Clearly, Amazon is playing hardball here. Sadly, we're guessing the other online TV providers will follow suit, making it hard to have "just one" outlet for watching.