The software, available for Windows(R) and Mac platforms, automatically finds music, photos and videos stored on a user's computer and enables seamless syncing of their media to their mobile devices. doubleTwist includes step-by-step instructions for connecting and transferring DRM-free content to each supported device, making the process simple and accessible.
Users can create and sync new playlists or import their existing iTunes(R) playlists to start enjoying their music on a new device. doubleTwist also enables users to transfer videos and photos to and from smartphones and automatically converts video to ensure compatibility with each device, eliminating file format problems for consumers.
"doubleTwist is dedicated to providing consumers with a seamless digital media experience," said Monique Farantzos, CEO of doubleTwist Corp. "We are proud to partner with T-Mobile to offer a customized solution to their users and create a compelling entertainment experience."
Warren McNeel, T-Mobile USA's vice president of product development, said, "We know the ability to easily transfer media and music from a computer to a mobile device is a pain point for consumers, so we are pleased to work with doubleTwist on an easy solution."
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