T-Mobile USA Launches Facebook VoIP Calling App (Bobsled)

T-Mobile USA Launches Facebook VoIP Calling App (Bobsled)

Bobsled may be a curious name for a new application, but the implications here are huge. T-Mobile USA, while still their own company, is launching yet another nifty tool that separates them from the pack. For now, this is a PC-only app that allows any Facebook user to call another one for free. It's a one-touch calling process, and it's really a fancy VoIP application. Calls are placed through Facebook Chat, with calls initiated by simply clicking on someone's username. It works with PC/Mac, and in the future, there's the potential to port this over to mobile.

Bobsled is starting out a Facebook VoIP app, but it's slated to become so much more. T-Mobile's calling this a "new brand aimed at bridging the world of traditional telecommunications with Internet-based voice and data services," and this is just the start of new initiatives. In the near future, T-Mobile plans to evolve Bobsled by T-Mobile to include video chat, the ability to place VoIP calls to mobile and landline U.S. numbers, and will offer applications on smartphones and tablets across various mobile platforms, regardless of the carrier that powers such devices.


Are you intrigued? We are.

T-Mobile Launches Bobsled by T-Mobile — A New Communications Brand to Bridge the Traditional Telco and IP Worlds
The brand’s Facebook calling application will provide free, one-touch calling within Facebook to more than 500 million consumers worldwide

T-Mobile today introduced Bobsled™ by T-Mobile, a new brand aimed at bridging traditional telecommunications and Internet-based voice and data services to enable people to stay connected in a simple and cost-effective way. The first product available under the new Bobsled by T-Mobile brand is the Bobsled application for Facebook, which provides Facebook’s more than 500 million users worldwide with free, one-touch calling to their Facebook friends from a personal computer and through the social platform’s chat window.

In addition to making live voice calls across the globe, users will also be able to send voice messages to their friends either privately or via their “walls.” The Bobsled application for Facebook is available today as a free download for all Facebook users and is not exclusive to T-Mobile customers. This captures a unique opportunity for the brand, as a recent survey found that 88 percent of Facebook users surveyed want voice chat capabilities within the site.

“T-Mobile’s focus is to innovate to provide simple and affordable communications for customers, enabling people to stay connected wherever they are,” said Brad Duea, senior vice president, T-Mobile USA. “Bobsled by T-Mobile takes our communications services innovation to a whole new dimension, bringing simple and cost-effective connections to more than half a billion people overnight, allowing people on Facebook to more easily connect and giving voice to social networking. Our new Bobsled brand will evolve in the coming months to provide even more ways for people to connect, no matter what platform, device or mobile provider they are using.”

Once downloaded, customers can use the Bobsled application for Facebook to place voice calls to their friends through Facebook Chat with just one click. This is one of the first voice over Internet protocol (VoIP) applications seamlessly integrated into Facebook Chat, which makes it quick and simple to place an impromptu call to a Facebook friend. The application eliminates the need for dialing — users simply click on a friend’s name to start the conversation. There’s also no need to remember screen names or to input numbers. With the new application, customers also can leave a voice message for friends when they’re not available. Anyone on Facebook can receive a call; no application download is required to receive a call via the Bobsled application for Facebook.

As the way people communicate transcends networks and devices, Bobsled by T-Mobile positions T-Mobile as a provider of cloud-based communications services over the Internet. In addition to providing Facebook users with one-touch calling, Bobsled by T-Mobile also powers the Group Text™ and Cloud Text™ applications on the new T-Mobile® Sidekick® 4G™. Bobsled Group Text  lets customers create, name, manage and participate in reply-all group text conversations, enabling them to lead their network in conversation and social planning. Bobsled Cloud Text provides the option to text with friends or groups across platforms, whether from the comfort of their PC’s large screen and keyboard, or from their new Sidekick 4G.

In the near future, T-Mobile plans to evolve Bobsled by T-Mobile to include video chat, to create the ability to place VoIP calls to mobile and landline U.S. numbers and to offer applications on smartphones and tablets across various mobile platforms, regardless of the carrier that powers such devices.

The Facebook application for Bobsled by T-Mobile is powered by Vivox, Inc., the No. 1 integrated voice platform for the Social Web, offering high quality, best-in-class voice capabilities for clear and crisp calls. More information about Vivox is available at http://www.vivox.com.

More information on Bobsled by T-Mobile is available at http://www.letsbobsled.com

The Bobsled application for Facebook is available for download at http://apps.facebook.com/bobsledbytmo

0
+ -

Pretty sweet, I think they have a winning formula since they are using facebook and so many users are already embedded with this site. My only question is hot it is going to hold up to Google Voice/Talk.

0
+ -

they beat skype to this? they prob wanted to charge for it.

0
+ -

really cool thing they have going on, too bad they wont advertise it.

0
+ -

I am actually attracted to T-Mobile right now evenly with my attraction as a customer to SPRINT. One of them is about to get my business in the next couple of months. There new GX2 I think it is called is an awesome phone, from what I am hearing there connection in my area is stable, they allow VOIP calling with apps like this The cost between them is also the same for now. I am actually hoping Sprint will change there price back to the 69.99 without there 10 dollar premium data add on. Either way Tmobile is looking nice especially being that I was told by a senior manager that ATT would have to honor two year contracts even if they do get approved to scoop them up.

0
+ -

These kind of things just make you think if T-Mobile and AT&T are playing a prank on us -.-

How do i use this app? im trying to view it but when i click go to app, it just redirects me to my homepage...

Login or Register to Comment
Post a Comment
Username:   Password: