As of today, Sony is the only company producing televisions with Google
TV built right in. There's a Logitech Revue
box for adding Google
capabilities to existing television sets, but Sony
is the only one out
there making entire TVs based around Google TV. But they won't have that
advantage for too long. While Sony's Google TV-based sets will
definitely fly off of shelves this holiday season, Samsung
will soon be
giving Sony a lot of needed competition.
Samsung stands as the world's largest TV maker, and they're planning to
make an announcement in January (maybe at CES?) that they will be
producing Google TV-based televisions as well. There's clearly interest
and demand surrounding it, and after Google gets the content deals
worked out with the four major networks, all roads will be clear for the
service to truly take off.
There are still a lot of details to be worked out. The company's head of
TV said that it's "open" to using Intel's chips for the sets, but
nothing has been set in stone. It wasn't too long ago that even the mere
thought of using a high-powered GPU or CPU inside a TV would have
gotten you laughed at; now, it's the opposite. Connected HDTVs are
already the rage, so throwing Google TV into the mix shouldn't hurt.
We're guessing the Google TV landscape will be a lot more crowded in
just a few months, and you can definitely count Samsung "in" at this
As an update, Samsung has responded to these claims. Here is the reply from the company: "For Samsung, the connected TV era began more than three years ago and achieved a breakthrough in 2010 with the introduction of Samsung Apps, the world’s first TV application store now available in more than 120 countries. Our success has been built on an open platform strategy through which we have partnered with diverse content and service providers via our Internet@TV service, including Google properties such as YouTube, Picasa, and Maps. Samsung is focused on delivering the most complete smart TV experience to consumers and this will guide our approach as we consider introducing new services or platforms such as with Google. A relationship with Google TV is currently under consideration but no decision has yet been reached."