And just like that, the iPad
becomes an even more attractive looking tablet for those who are overly concerned with consuming media on it. Apple
didn't exactly get off on the right foot by rejecting Adobe's Flash, which is a platform through which a vast majority of Internet-based multi-media is distributed. But since the iPad has been such a huge seller, many media companies and media distribution portals have been looking for new ways to work around that hurdle. HTML5 has definitely emerged as a major player in the next generation of content distribution. Google is on board with it, as is Apple.
So, that's the route that MediaMall Technologies took in order to bring support for their PlayOn distribution to the iPad. The company hasn't been able to get an app pushed through for the iPad just yet, but rather than trying to work with Apple's App Store processes, they have simply created an iPad-friendly web app that can be accessed via Safari. By visiting the mobile site over 3G or Wi-Fi, users who have signed up for the PlayOn trial or subscribed to their services can then use that portal to access content from Hulu, Netflix, CBS, MTV, PBS, etc. You'll still need a PC running the PlayOn client in order to complete the circle, but a Mac
client is in the works.
Existing PlayOn Premium subscribers will have the ability to download the update to their PC and begin streaming videos immediately to their iPad.
PlayOn Releases Update for iPad Compatibility
Hulu, Netflix and Much More Now Available via 3G and Wi-Fi On Your iPad with PlayOn
SEATTLE - September 14, 2010
MediaMall Technologies, Inc. today announced a free software update for PlayOn™ Premium that enables media streaming to the iPad using HTML5 and Safari over 3G or Wi-Fi. Adding to the previous software release for iPhone and iPod touch support, the latest update allows iPad users to access the PlayOn media server software for optimized viewing of personal media files and the service’s full library of online video content including Hulu, Netflix, Comedy Central, CBS, MTV, TV.com, PBS, SpikeTV, and The Ultimate Fighter, among others. After initially pairing the iOS device to the networked PC, users may then take the device outside of the network and stream media anywhere there is a Wi-Fi or 3G connection.
Existing PlayOn Premium subscribers will have the ability to download the update to their PC and begin streaming videos immediately to their iPad. Customers new to the PlayOn experience can try the service free for 14 days, after which a subscription will be required for only $39.99 for the first year and $19.99 for each year thereafter. A lifetime license may also be purchased for a one-time payment of $79.99. PlayOn Basic customers will be required to upgrade to Premium to take advantage of the new feature.
“The initial release of PlayOn for the iPhone and iPod touch was very well-received by consumers and existing PlayOn users, so full support for the iPad is a natural progression for us,” said Jeff Lawrence, CEO of MediaMall Technologies. “Now that we’ve enabled all Apple iOS devices to stream everything that PlayOn has to offer in and outside of their home network, we plan to keep charging forward and work to support additional mobile platforms so that PlayOn users can access their favorite shows, movies and music anytime and from anywhere.”
To try PlayOn absolutely free for 14 days, visit: http://www.PlayOn.tv
For more information about how to access PlayOn using your iPhone, iPod touch and iPad, please visit: http://www.playon.tv/mobile/iphone