Making YouTube a Full-Time Job

For many, watching and/or making videos for YouTube is a hobby. Now, one year after YouTube invited members to become “partners” and add advertising to their videos, some successful users are earning six-figure incomes and quitting their day jobs.

One user, Michael Buckley, who hosts a celebrity chatter show, says he is making over $100,000 from YouTube advertisements. Buckley’s three-times-a-week YouTube show started out of a weekly show on a Connecticut public access channel. After Buckley’s cousin started posting snippets of the show on YouTube in 2006 and gained a following, Buckley began to tailor his segments for the Web. His segments, called “What the Buck?” have attracted 100 million views.

Of course, Buckley’s success didn’t happen overnight, either. He claims that he was spending 40 hours a week on YouTube for over a year before making a dime. Now, it’s paying off: Buckley recently quit his job after his online profits greatly surpassed his salary as an administrative assistant for a music promotion company.

Perhaps best of all for those of you who are intrigued enough to try it, the initial investment doesn’t have to be outrageous: All Buckley needed was a $2,000 camera, a $6 piece of fabric for a backdrop, and a pair of work lights from a local hardware store.

 

Not all users will experience Buckley’s success, either. While YouTube wouldn’t state how much money partners earned on average, Aaron Zamost, a spokesman, said “hundreds of YouTube partners are making thousands of dollars a month.” The amount also fluctuates in part because advertiser demand varies for different kinds of videos.

For users who are making videos in their spare time, Chad Hurley, a co-founder of YouTube, hopes the revenue potential will also encourage better content: “We felt that if we were able to provide them a true revenue source, they’d be able to hone their skills and create better content.”

Some users, like Cory Williams, are also taking advantage of cross-promotion in their YouTube videos. Williams counts about 180,000 subscribers to his videos, and says he has earned $17,000 to $20,000 a month via YouTube. A portion of those profits have come from YouTube’s advertisements, while the other half come from sponsorships and product placements within his videos.

We wouldn’t recommend quitting your day job just yet, but if you’re the creative type, who knows? There’s always a chance YouTube could serve as your jackpot.

Via:  NY Times
Tags:  YouTube
Comments
3vi1 6 years ago

180,000 subscribers... $20,000 a month.... companies pay him 1 dollar for every nine people?

I think I've figured out why the economy is in the toilet.

tanka12345 6 years ago

They're basically scamming him! Angry

bob_on_the_cob 6 years ago

[quote user="tanka12345"]

They're basically scamming him! Angry

[/quote]

I don't think that's to bad of a rate. They take care of everything minus actually making the video.

 

3vi1 6 years ago

I think/hope tanka was joking.

Are you kidding me? He makes $240,000 a year. ONLY FOR 180,000 subs. Why do you think he's getting scammed?? He works 3 days a week making videos and editing. The average family income is around $50,000 a year. Hes making 5x that amount and he's just one person. What if he got married and his wife joined his channel(making the same amount of videos)? They would make half a mil a year.

The top youtubers are gamers and have a couple million subs. They make millions. Seananners makes 1 video a week and gets a couple million views on each video (his videos are less than 10 minutes). He plays games sometimes a day and records it. At the end of the week, he picks the best parts and compiles them into one video. Barely any editing. He doesn't even do any commentating. All he does is playing games and talking/laughing with friends. Barely any effort. NO F**KING WAY HE'S GETTING SCAMMED.

Michael only has 180,000. He probably might reach 500,000 once his channel gets more popular.

digitaldd 11 months ago

This obviously explains why Phil Defranco started the Sourcefed network.. 

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