GameStop Backflips; Offers Apology, $50 Game Card - HotHardware
GameStop Backflips; Offers Apology, $50 Game Card

GameStop Backflips; Offers Apology, $50 Game Card

Last week, we covered GameStop's decision to first pull coupons from Deus Ex: Human Revolution from game boxes and the company's subsequent decision to stop selling the game altogether until Square Enix provided it with boxed versions that didn't include a coupon for OnLive's gaming service. Now, GameStop has pulled an about-face and is offering a public apology along with other goodies for gamers who bought a copy of the game and didn't get the OnLive coupon.

The company has sent out the following letter:
Earlier this week, GameStop removed a competitor's coupon from standard edition PC versions of Deus Ex: Human Revolution, a recent release by Square Enix. We were not aware that the product box would contain this competitor's offer. We regret the events surrounding this title release and that our customers were put in the middle of this issue between GameStop and Square Enix, the publisher of this game. And for this, we are truly sorry.

For your inconvenience, we would like to offer you a free $50 GameStop gift card and a Buy 2 Get 1 Free pre-owned purchase. We want to earn back your trust and confidence in the GameStop experience. Please bring in this email and your store receipt or order confirmation from GameStop.com and present it to a Game Advisor.

Sincerely,
Paul Raines
CEO, GameStop

Deus Ex: Human Revolution is a great game--GameStop's issues unfortunately marred the launch

GameStop gets points for offering a nice package, but the company's aggressive practices still leave a bad taste in our mouths. GameStop is essentially apologizing for getting caught, as opposed to admitting they removed a perk another company undoubtedly paid to put in the box in the first place. Some of the fault rests with Square Enix on this one; the free OnLive coupon should've been treated as a perk for buying in some places, with GameStop possibly offering its own unique option instead.
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While I did not buy the game from them. I have to say that for me GameStop's reputation has been forever tarnished in my mind for this stunt. I also do agree that they should have worked out a deal with Square Enix rather than doing what they did.

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yep GameStop sure got the hands caught on the coupon-codes with this one.! Just  have the love the PR media phrase like 'events'[retail theft] and 'inconvenience' [PITA],still they have to put some damage control on it ASAP which it seems they are doing.

Since I do not buy anything from them,but know others that do.It always a good to read the fine print [see image]and know your consumer rights

if you think you have any or the company actually cares !

when Di$hing Out the Ca$h


We will have to see how it goes for GameStop >>Not likely to be too good !

Just not on my Dime or Time

 

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"LOL. they censored the email address at the top, but not the name of the sender at the bottom, so I'm assuming, its Joshivanoff@gamestop.com HAHAHA"

-Optimus

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for the further durration of this comment anytime "Gamestop" is mentioned they will be called lamestop for various reasons.

i say forget lamestop. support your local game store and buy from them, lets take our industry back and force these monsters off our turf. lamestop has forever been and forever shall be known as a skeezy company that has low ethical business practices. I read in the paper a month ago that citizens were given community service or even jail time for stealing coupons, is this not essentially what lamestop did? if i was one of those customers, i wouldn't take the money and would sue the hell out of the company for stealing the content i bought.

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Not good enough. GameStop knowingly and deliberately stole from their customers, opened retail packages and then sold those packages as new and unopened (thus committing retail fraud), and the purpose of the whole fraud was a pre-emptive anti-competitive move to protect their online game service that hasn't even launched yet,

The only reason they backflipped is because they got caught.

If you work at GameStop, better start looking for another job. The rage against your bosses is going to end their company.

Effective immediately there is a permanent boycott of GameStop in effect. Shop elsewhere; Amazon, Steam, even Wal-Mart.

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I honestly don't see why anyone buys from them.. Amazon Prime has free release date delivery on all pre-orders. By the way there also is no tax on the sale. Here in Chicago tax is roughly 10% = $5-6 bucks just to buy it at a brick and mortar.. and to top it off they offer amazon coupons for most pre-orders. So once your game ships you have $10-$20 off your next game order.. seriously people why drive to the store to deal with these bozos, but thanks Paul for noticing that you guys were put in a crappy spot but I never really cared to do business with you guys in the first place...

Here's my man Gary V explaining how this was a tough biz situation and why Gamestop failed.

http://garyvaynerchuk.com/post/9378619499/even-if-you-are-right-doing-the-wrong-thing-is-wrong-the

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What an amazing display of stupidity. Did they think this would go unnoticed? Or did they just not care? Lawyers are going to be licking their chops for this one.

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IOne of the reasons people go to them is trade ins.(been a while but from what I remember. ) When i used them back in the day it was awesome for trade ins cause if you got store credit and bought used games with that credit. It used to be a cheap way to experience alot of digital entertainment for not a lot of moolah.

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Sorry, but they can stick their gift cards up their asses. This company needs to die already.

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Do people still buy games? I haven't paid for one since final fantasy 7 came out on PC and it was too big to download on 56k. Gamestop always has been terrible, it's sad they have swallowed up so much of the gaming industry. They tell people what and what not to like and buy in their magazine, and sheeple just eat it up, and then go fork out 60 or 70 dollars for a new game. These are only musings though.......no one will change anything, there will be no boycott (at least not enough for them to worry about) or any serious repercussions for Gamestop, and in a month, everyone will forget about this. Doesn't matter to me though.........software is free, and it has been for a long time.........btw, plenty of good torrents for the new deus ex.

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sweenjm:
Do people still buy games?

Yes. And the people who buy video games are the ones playing them online this very minute.

Also GameStop has the brick and mortor domination while other online services have taken what's supposed to be GameStop's territory. See the nice thing about that is that we have lots more choices (Steam, Direct2Drive, Origin, OnLive) and we don't have to leave the home; we can just sit back, buy the game online, click the download button and just watch the game we bought download direct to the hard drive.

This is what GameStop is actually worried about, they did let it pass with Portal 2 but I'm guessing they want more people to know about their service rather than the others.

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Honestly they are not in serious danger but it still a growing concern that if people dont spend money on games.  Games will die that is why so many places only make games for consoles then port them to pc straight to pc made for pc has died.  And another reason why consoles are so religious about hacked console for pirating not being allowed on network.

It has killed the quality of games especially in the settings department. That being said I normally try and then if I make it half way through and still wanna finish I go grab legit.  To many times I have blown my entire months entertainment on 30 min to a hour worth of entertainment.  Games get shorter and shorter pretty soon you buy the game engine and everything else is dlc.

As for ethics I am probrably still in the wrong. But that being said if you use torrents try and then if you like buy. Encourages good companys to keep it up.

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I like how they 're still going to profit off of this. The customers still bought their game and now they have $50 to spend. Most likely a lot of people will spend it on either a new game for $60 + tax or the buy 2 get 1 free. it's really not them being sorry its just a marketing scam. Get people to come in with their coupons and gift cards and talk them into spending even more money. if they were truly sorry they would have given people coupons to OnLive not to GameStop.

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