These days, pay-TV providers are doing just about anything to get people
to keep their cable subscriptions. And that usually includes building
an iPhone and/or iPad app to make interacting with their services that
much easier. Comcast has an app, Verizon has a FiOS
TV app and DISH
Network has an app. So what DirecTV? They're on the ball, and they're
obviously preparing an iPad
app of their own. It's an iPad remote app,
and while there isn't any streaming (yet), it's one of the more
customizable options available.
We say "yet" because we doubt very seriously that it won't support
streaming forever. It's pretty clear that streaming media is the next
big thing, and being able to stream DVR'd content to your iPad is
obviously a killer reason to keep one's pay-TV subscription. DirecTV
isn't saying when the app will be available, only stating that it's
"coming soon." Once it arrives, you'll be able to create lists of your
favorite channels / teams, browse shows, movies and sports, and control
your TV. With that "control" aspect, it seems like the days of the
universal remote could be numbered. Why buy a $300 remote when you can
buy a tablet that'll do the same thing, not to mention read books and
travel with you on the airplane.
Back on topic, the app will allow users to have their DVR start
recording something with a simple tap, and if you're into sports, you'll
be able to browse games and get scores instantly across all sports.
Assuming it'll be free, we're sure it'll please DirecTV users, but to
really draw in new customers, adding streaming is probably a must.