Amazon's Disc+ On Demand Program Expands To Over 10000 Titles

Now this is an idea worth acting upon. Amazon's Disc+ On Demand program has just been expanded, which hopefully makes it large enough to make a serious impact on the industry. If you haven't heard of the program before, it's probably because it's small. Basically, it enables customers to instantly watch movies on Amazon Video On Demand that they have purchased on DVD or Blu-ray. If you can prove that you own the disc, you can watch it on-demand. Pretty useful!

The initial program is being expanded to support more and more titles today, with over 10,000 eligible titles now on the list. Titles range from new releases to timeless classics, and the complete selection of Disc+ On Demand movies can be found at www.amazon.com/discplus.

When customers purchase a Disc+ On Demand title on Blu-ray or DVD from Amazon.com, a digital copy of the movie will automatically be added to their Amazon Video On Demand video library. Customers can watch the movie instantly on a Mac, PC, or nearly 200 Amazon Video On Demand compatible Internet connected TVs, Blu-ray players, and set-top boxes. We're hoping that this soon covers all movies, as this is definitely a step in the right direction in bridging the physical-digital media divide.

 Amazon.com Expands Disc+ On Demand

Now offering more than 10,000 Disc+ On Demand titles, making it easy for DVD and Blu-ray customers to “buy now and watch now”

SEATTLE--(BUSINESS WIRE)--Amazon.com, Inc. (NASDAQ: AMZN) today announced the expansion of Disc+ On Demand, a program that enables customers to instantly watch movies on Amazon Video On Demand that they have purchased on DVD or Blu-ray. In response to the initial popularity of the Disc+ On Demand program, it has been expanded to offer customers more than 10,000 eligible titles. Titles range from new releases to timeless classics. To browse the complete selection of Disc+ On Demand movies, customers can visit www.amazon.com/discplus.

    “When we launched Disc+ On Demand last year, we were excited by the overwhelmingly positive response from our customers”

When customers purchase a Disc+ On Demand title on Blu-ray or DVD from Amazon.com, a digital copy of the movie will automatically be added to their Amazon Video On Demand video library. Customers can watch the movie instantly on a Mac, PC, or nearly 200 Amazon Video On Demand compatible Internet connected TVs, Blu-ray players, and set-top boxes.

“When we launched Disc+ On Demand last year, we were excited by the overwhelmingly positive response from our customers,” said Steve Oliver, category leader for Amazon.com DVD. “Customers love instant gratification, and this program allows customers to watch Disc+ On Demand titles instantly, without having to wait for their DVD or Blu-ray to arrive in the mail.”

Amazon Video On Demand is a digital video service that offers customers more than 75,000 commercial-free movies and television shows to buy or rent. New release movies are often available as soon as they’re out on DVD, and many TV shows are available the day after they broadcast. Amazon Video On Demand also offers thousands of titles in high definition. For a full list of Amazon Video On Demand compatible devices visit www.amazon.com/watchontv.

For more information on Amazon Video On Demand visit www.amazon.com/vod.