AT&T CEO Mentions Data Management When Speaking On iPhone - Oh No!

AT&T CEO Mentions Data Management When Speaking On iPhone - Oh No!

Ugh. It's things like "managing" and "crowded out" that we don't like to hear from CEOs of wireless operators, and that's exactly what was overheard during an AT&T keynote speech at CTIA in San Diego this week. CEO Ralph de la Vega didn't go so far as to introduce some sort of throttling program to the world, but you can tell he has something of the like in mind.

It's no secret that iPhone users consume massive amounts of data compared to other smartphone users. The Safari browser is essentially the only phone web browser that can actually navigate the Internet in a way similar to the desktop, so more users bother to try. Then there's the App Store. With over 75,000 of them available, quite a few rely on an Internet connection to operate. It doesn't even dawn on users that those apps are sucking down large amounts of data, primarily because they're already paying an incredibly lofty $30 per month for access to an "unlimited amount" of data.



In a speech at the aforesaid conference however, the CEO mentioned that if usage continues to grow (and it will), they'll be forced to manage data so that normal smartphone users (as in, not iPhone users) aren't "crowded out" by the small number of users who consumer the vast majority of data on the network. In the same breath, he also pleaded for the FCC to keep its net neutrality efforts at bay. That's funny--this guy doesn't want the government regulating him, but he's practically confirming that he's willing to regulate his end-users. Amazing how that works, huh?

Do you think we'll see data management put into practice soon? Of course, we could wish that AT&T would simply expand its network, but Wall Street certainly wouldn't approve of spending billions on something like "improved customer service," now would it?
0
+ -

"Wall Street certainly wouldn't approve of spending billions on something like "improved customer service," now would it?" They would if they see that they are making $ of it. what i see coming is very simple they would either increase the fee from $30 to $50 or bundle it and hide the fee. as someone that used to work for AT&T is all about $ for them. Verizon in the other kind of cares for it clients and listen to what their clients want. great model that a lot of successful companies have employed throughtout the year. IE Toyota, BMW, Benz, etc...

0
+ -

Comcast has been throttling net usage starting this year.

http://www.dslreports.com/shownews/New-Comcast-Throttling-System-100-Online-100015

Universities do the same, many charge penalties per GB of extra bandwidth used. I know student who have paid $200 per month for using internet in their dorms (most are anime fans).

It's not a popular move and this would be very short-sighted from AT&T. They're going to turn into the next Sprint and bleed customers. Verizon and T-Mobile can just relax and let AT&T tie its own noose.

0
+ -

Thank you, AT&T, I've been looking for a reason to switch back to Sprint. Looks like it's about time to get a Pre.

0
+ -

I don't trust ANY of the wireless carriers. They already charge way too much and are making a killing. (read windfall profits)

They'll keep on yammering away at Congress and the FCC until they get more bandwidth made available to them and then charge us extra to develop it's implementation. They're already lobbying for more bandwidth and the FCC is listening.

I say to give it to them, but regulate what they can charge for it.

0
+ -

Why wouldn't they want to limit, errr "manage" data on their networks? The CEO's job is improving results for shareholders, which means they are going to squeeze as much cash as they can out of their existing networks until they start failing so badly that they lose customers and profits.

Not that I am supporting that, I hope that the FCC crams true net neutrality down the telecoms throats.

Login or Register to Comment
Post a Comment
Username:   Password: