AOL And Bebo: The Cradle To Grave Social Site
“Bebo is the perfect complement to AOL’s personal communications network and puts us in a leading position in social media,” said Randy Falco, Chairman and CEO, AOL. “What drew us to Bebo was its substantial and fast-growing worldwide user-base, its vision of a truly social web, and the monetization opportunities that leverage Platform-A across our combined global audience. This positions us to offer advertisers even greater reach and marketers significant insights into the desires and needs of consumers.”
In a perfect synergy, Bebo users can now inadvertently invite a bunch of strangers over to their house to trash the place by announcing it on their page when their parents are away, and their parents can complain about the mess their kids made through their AOL accounts when they get home.